Ireland's Online Computer Store

Privacy and Security

This help section is designed to answer your query as quickly as possible. Should you be unable to find the answer to your question you may contact the relevant department using the email addresses in the Contacts section or speak to one of our sales reps using the live chat below.

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EFFECTIVE 24/05/2018

Introduction

Thank you for using Elara Online. We at Elara take your privacy seriously, and we strive to ensure that your personal information always be safe. The purpose of this Privacy Policy is to outline how we collect and use any personal information we collect from you and how you can control the use of this information.

All personal information is protected by local and national data protection and privacy laws. When you agree to our policy and disclose your personal information using Elara Online's Web Systems, you consent to the collection, storage, disclosure, processing, use and transfer of your personal information where necessary and if required by Elara Online, our data processors, our payment processors, financial institutions or fraud-risk management authorities. We collect, use and retain information about you only if we reasonably believe it is justified, required and useful to conduct our business effectively. If you do not agree with this Privacy Policy you should not use this website and/or our services.

Change to Data Protection & GDPR
The law in relation to data protection is changing with effect from 25th May 2018. This Privacy Notice has been updated for new guests registering with effect from May 2018 to reflect your new rights and for existing customers to update how we process your personal data.

Please read through this Privacy Policy fully understand the basis upon which we collect, use and store your personal data and to whom it is disclosed.

Elara Online will always keep your data safe and comply with applicable data protection legislation.

If you have any questions about this privacy policy, or the use of your personal information, or if you wish to request us to stop using your information in any way, please write to:

Data Protection Officer
Elara Online
Level 1
The Chase, Arkle Road,
Sandyford Business Park
Dublin 18
D18 Y3X2
Ireland.
Email: Data Protection Officer
Tel: 01-6251320

(Registered company number in Ireland: 413151)

The above lists the Owner, Operator and Data Controller (within the meaning of data protection laws applicable) of this website. References in this notice to "we" or "us" are to the above.

Your rights

By law, you have a number of rights when it comes to your personal data. Further information and advice about your rights can be obtained from the Office of the Data Protection Commissioner.

Rights Explanation
right to be informed: You have the right to know what personal data is being collected, our identity and your data protection rights.
right of access: You have the right to request and obtain access to your personal data.
right of rectification: Should you feel your personal data is inaccurate or incomplete, you have the right to have the data rectified.
right of erasure: Also known as the 'right to be forgotten', you have the right to have your data erased where there is no reasonable explanation for Elara Online to continue to hold it.
right of data portability: The right to transfer your Data in an electronic and structured form to you or to another party
right to object to email marketing: You have the right to object to email marketing which is only done by explicit consent by you.
right to restrict processing: You have a limited right of restriction of processing of your personal data by Elara. In the limited circumstances where you may have provided your consent to the collection, processing and transfer of your Data for a specific purpose, you have the right to withdraw your consent for that specific processing at any time. Once Elara Online have received notification that you wish to withdraw your consent, we will stop processing your information for the purpose you originally agreed to, unless we have another legitimate basis for doing so by law.

In order to enable you to exercise these rights and to record your preferences in relation to how Elara Online uses your personal data, we provide you with access to your personal data via your Account Settings which can be accessed from this LINK

Privacy Policy

Elara Online ("we", "our", "us") is committed to protecting your personal data and respecting your privacy. This policy explains what information we collect, how we use it, and your rights under applicable data protection laws, including the General Data Protection Regulation (GDPR).

1. Information We Collect

a) Information you provide

We may collect personal information when you:

place an order
create an account
contact us

This may include:

name and company name
email address and phone number
billing and delivery address
order and transaction details

b) Automatically collected information

When you visit our website, we may collect technical information such as:

IP address
browser type and version
device type and operating system
pages visited and time spent
referral source

2. How We Use Your Information

Contract

process and fulfil orders
manage payments and deliveries
provide customer service

Legitimate Interest (Security and Operations)

protect our website and systems
prevent fraud, abuse and unauthorised access
monitor and maintain system security

This may include storing IP addresses for a limited period for security purposes.

Consent (Analytics and Cookies)

understand how visitors use our website
improve performance and user experience

Analytics tools are only activated after you provide consent.

Consent (Marketing, if applicable)

send marketing communications
personalise content or offers

You can withdraw your consent at any time.

3. Cookies

Necessary cookies (always active)

shopping basket functionality
product comparison features
user session management

Personalised cookies (Analytics optional)

measure website usage
improve our services

Analytics cookies are only used with your consent.

Personalised cookies (Marketing, if applicable)

deliver relevant advertisements
measure advertising effectiveness

These cookies are only used with your consent.

4. IP Addresses

We process IP addresses for the following purposes:

Security: to detect and prevent fraud or abuse (legitimate interest)
Analytics: where anonymised or where consent has been provided

5. Data Sharing

We may share your information with trusted third parties, including:

payment providers
delivery and logistics partners
hosting and infrastructure providers such as Microsoft Azure
analytics service providers

6. Data Storage and Location

Your data is stored on secure servers. Where possible, data is hosted within the European Economic Area (EEA), including Microsoft Azure data centres.

7. Data Retention

order and transaction data - up to 6 to 7 years (legal obligations)
security logs including IP addresses - typically 7 to 30 days
analytics data - limited retention or anonymised

8. Your Rights

You have the right to:

access your personal data
correct inaccurate data
request deletion of your data
restrict or object to processing
request data portability

9. Security

We implement appropriate technical and organisational measures to protect your data, including secure hosting, access controls and monitoring systems.

10. Contact

If you have any questions about this policy or your data, please contact us at:

Contact Us Page

11. Updates to this Policy

We may update this policy from time to time. Any changes will be posted on this page.

Last Updated: 01/04/2026

At Elara Online we take our security seriously, Elara Online is Fully PCI Compliant and adhere to strict security standard laid out by Visa, MasterCard and the Payment Card Industry Data Security Standard (PCI DSS). This standard has very strict and detailed requirements to everything from the physical locks on our server rooms to the encryption on the pages where credit card information is entered.
Please see below for Elara Compliance Statement

More information can be found at: https://www.visaeurope.com/aboutvisa/security/ais/main.jsp.

www.elara.ie is tested and certified daily to pass the "McAfee Secure" Security Scan. To help address concerns about possible hacker access to your confidential data, and the safety of visiting this site, the "live" McAfee Secure mark appears only when this site passes the daily McAfee Secure tests.

We go beyond the requirements of the PCI DSS and require that every credit card authorization is protected with the Verified by Visa/MasterCard SecureCode authentication schemes. This ensures that the person using a credit card actually is the person he claims to be. This protects you from having your credit card misused at our web shop and protects us from fraudulent transactions.

All transfer of sensitive information in the checkout pages are secured by comodo 128Bit SSL. Your password stored in our database is encryted with a one-way hash and cannot be decrypted to ensure highest levels of security.

In keeping with our policies as an electronic retailer, Elara Online use email as a primary form of communication. It is very important to insure your registered email address is up to date. You can change the email address at any time. To find out how; go to the Help Section and see Your Account > Changing Email or Password.

Elara Online will soon be closing our Customer Service phone lines, once we do this, all CS queries from customers must be submitted by email to [email protected]

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